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Hope Star Studios
Project Type
Logo and Icon Design // Colour Palette
Project Brief
Update the existing brand with a identifiable logo and icon
Project Actions
Co-led the redesign, workshopping colour ways, fonts and illustrations
Project Outcome
A modern harmonious design which works in digital and print form
The Hope Star Studios' logo and icon design reflect a blend of elegance, strength, and serenity. The logo features a clean, modern typeface, representing guidance, aspiration, and personal growth—core values of the brand. The human silhouette and flowing lines, evokes the fluidity and balance found in Pilates movement.
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